No time to waist!
Point Break offers abs-solution at Lincoln City Outlets
Story and photo by Eliot Sekuler
For the TODAY
Point Break Fitness owner Tracey Taylor was seated at a table in his gym, surrounded by people bending, lifting and treading on the facility’s gleaming, state-of-the-art training gear.
“We feel very fortunate that we’ve been able to provide our services to our community and to visitors for these past years,” he said, adding that he’ll soon be celebrating the fourth anniversary of the opening of his business at the Lincoln City Outlets.
As he and his staff approach that milestone and head into the summer season, Taylor was enthused about new equipment, an expanded class schedule and new membership policies that will make his sprawling, 8,100-square-foot facility more accessible and more useful to a broader swath of the public.
“We have an array of classes now that has something for everybody, for all ages and fitness levels,” said Taylor, who pointed to a schedule showing several classes per day in activities ranging from yoga to karate, dance fitness to “warrior combat.” There are classes in tumbling, strength training and a class for senior training. Participation in all classes, (except for the karate and gymnastics) are included in Taylor’s regular membership fee.
Taylor’s approach to the fitness business has been one of inclusiveness and affordability. “We don’t ask people to sign contracts. It’s strictly month-to-month,” he said, adding that the gym is also waiving its regular $50 enrollment fee.
“And as we move into summer, we’re really focused on honoring the insurance programs for the elderly in our community. We want to make sure that we’re providing a service for them and helping them to stay strong. I think we’re the only gym in this area that accepts all insurance plans,” Taylor said, adding that seniors whose insurance includes Silver and Fit, Active and Renew, Silver Sneakers or Open Path, can use their coverage to obtain Point Break memberships.
Point Break provides a free assessment to new members.
“We sit with you and evaluate your history, your injuries, where you’re at now in terms of fitness” Taylor said. “We take your work and life schedules and your goals into account. And then we work with you to map out a game plan, so you can clearly see a path forward.
Taylor takes pride in the variety and quality of the gym’s equipment, which include such high-end gear as True ellipticals, treadmills and stationary bikes and Totalwave cardio trainers. He is also enthused about the new pieces joining this array of machines. “We’ve added a hip thruster and we’re going to be bringing in a Smith machine, which people have asked for,” he said. The Smith machine, used to improve stability and safety for squats, provides a fixed path for a barbell, helping to build strength and muscle in the lower body.
According to Taylor, Point Break now services between 450 and 500 regular members and also enjoys strong drop-in traffic, a benefit of its location in the busy center of the Lincoln City Outlets.
“We actually have people whose vacation plans to Lincoln City include a visit to this gym,” Taylor said. “And then we have walk-ins from people like one man who came in yesterday. His wife was shopping here and he saw us as he was passing by with her. So, he came in and worked out for an hour while his wife continued her shopping.”
Taylor pointed to a broad membership base that includes people aged from 12 to 90, and a near-even division of men and women. He takes satisfaction in the diversity of the gym’s members.
“A good gym allows anybody and everybody the opportunity to be able to feel comfortable, relaxed and focused enough to live better,” he said. “It doesn’t matter if they’re elderly, if they’re young, or at any stage of life, whether they’re experienced or just starting their fitness journey, we can help anybody who walks into our gym to feel and live healthier. “
Point Break Fitness is located at Lincoln City Outlets, 1500 SE East Devils Lake Road in Lincoln City. The gym is open seven days a week, from 4 am to midnight. For more information, call 541-614-4145 or go to pointbreaklc.com.